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This IDC study provides top 10 predictions for small and medium-sized businesses (SMBs) in 2022."One way SMBs are looking to grow, contain costs, and enhance productivity is by looking to digital technologies to increase awareness, reach, r...
This IDC study presents top 10 predictions for future consumers for 2022."The pandemic has dramatically accelerated consumer digital transformation, creating a wealth of opportunities for consumer-facing companies," said Tom Mainelli, group...
This IDC study provides IDC's 2022 top 10 predictions for data and content technologies applied to analytics, decisioning, and operational workloads."At IDC, we predict that over the next few years, enterprises will rapidly increase their i...
This IDC FutureScape presents IDC's top 10 agenda items for B2B sales leaders for 2022 and beyond. "B2B sales has been transformed," said Gerry Murray, director of IDC's Marketing and Sales Technology research service. "The two most signifi...
This IDC study explores the future impact that technology will have on customer experience and the engagement between brand and customer.According to Alan Webber, program vice president, Customer Experience Applications at IDC, "COVID-19 ca...
This IDC study provides IDC's 2022 top 10 predictions for artificial intelligence."The year 2020 accelerated digital transformation and moved AI out of the corners into the mainstream. The 'early adopter' advantage is petering out, and AI i...
This IDC study contains IDC analysts' future of work worldwide outlook for 2022, as well as the planning horizon for the next five years. The outlook is presented through the lens of the 10 predictions that make up, in IDC's view, the frame...
This IDC study outlines 10 of the most critical areas that CMOs must address to not only survive but also thrive in the next era. The 10 transformational trends for CMOs and their marketing organizations share common themes including naviga...
This IDC study represents a vendor assessment of the collaborative and community applications market through the IDC MarketScape model. Team collaborative applications and enterprise community applications became critical to connect workers...
This IDC Tech Buyer Presentation looks at how the connected consumer powered the early adoption of collaborative applications for business, how the emerging best practices are a balance of integrated technologies and a culture of collaborat...
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