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Laurie Buczek

Research Vice President, CMO Advisory Practice




  • By:  Laurie Buczek Loading

    This IDC Perspective offers CMOs, their management teams, and their C-suite colleagues a window into the results of IDC’s 2023 Tech Marketing Benchmark Survey. A 55-page extended document with details on this survey (now in its 21st year) t...
  • By: 

    • Ritu Jyoti Loading
    • David Schubmehl Loading
    • Hayley Sutherland Loading
    • Maureen Fleming Loading
    • Shari Lava Loading
    • Neil Ward-Dutton Loading
    • Jennifer Cooke Loading
    • Laurie Buczek Loading
    • Melih Murat Loading
    • Jennifer Hamel Loading
    • Deepika Giri Loading
    • Shane Rau Loading
    • Andrew Gens Loading
    • Matt Arcaro Loading
    • Kathy Lange Loading
    • Mary Wardley Loading
    • Nobuko Iisaka Loading
    • Raghunandhan Kuppuswamy Loading
    • Michele Rosen Loading
    This IDC study provides IDC's 2024 top 10 predictions for artificial intelligence and automation."ChatGPT's explosive global popularity has given us AI's first true inflection point in public adoption," says Ritu Jyoti, group vice president...
  • By: 

    • Laurie Buczek Loading
    • Alan Webber Loading
    • Marci Maddox Loading
    • Wayne Kurtzman Loading
    • Daniel-Zoe Jimenez Loading
    • Sudhir Rajagopal Loading
    • Roger Beharry Lall Loading
    • Steve White Loading
    • David Wallace Loading
    “Over the last decade and a half, the nature of marketing has evolved from the emergence of digital marketing to the rise of content marketing and now the digital experience era. Each major inflection point has necessitated the need for mar...
More results   for Analyst Research
  • 2024 State of Partner and Channel Marketing

    By:

    • Laurie Buczek Loading
    • Mona Liddell Loading

    Topics:

    Marketing and sales operations, Marketing operations, Marketing automation, Market intelligence

    Planned for CY2024 Q1 IDC Survey Tech Supplier

  • Barometer Survey spotlight

    By:

    Laurie Buczek Loading

    Topics:

    Marketing and sales operations, Marketing operations, Marketing automation, Market intelligence

    Planned for CY2024 Q1 IDC Survey Spotlight Tech Supplier

  • Barometer Survey spotlight #1

    By:

    Laurie Buczek Loading

    Topics:

    Marketing and sales operations, Marketing operations, Marketing automation, Market intelligence

    Planned for CY2024 Q1 IDC Survey Spotlight Tech Supplier


More results   for Planned Research

Team member of

CMO Advisory Service