Analyst Location

Canada



Coverage

Marketing and sales operations



Regions

Roger Beharry Lall

Research Director, Advertising Technologies and SMB Marketing Applications




  • By:  Roger Beharry Lall Loading

    The IDC Market Perspective explores the impact of AI adoption on marketing teams' structures and the emergence of new roles and opportunities. It discusses how AI technologies are influencing operational efficiency and productivity, with a ...
  • By:  Roger Beharry Lall Loading

    This IDC Tech Buyer Survey Spotlight highlights which customer experience (CX) benefits organizations prioritize when evaluating AI investments. Based on responses to IDC's Future Enterprise Resiliency and Spending (FERS) Survey, Wave 9, co...
  • By: 

    • Roger Beharry Lall Loading
    • Manish Ranjan Loading
    • Kevin Permenter Loading
    • Megha Kumar Loading
    • Amy Loomis, Ph.D. Loading
    • Graham Fruin Loading
    • Pietro Delai Loading
    • Mary Wardley Loading
    This IDC Perspective discusses Zoho's annual analyst event in 2024, focused on the company's long-term growth strategy and corporate culture. The company's approach includes investing in local education, targeting rural communities for busi...
More results   for Analyst Research
  • 4-Os of Next Gen Marketing

    By:

    Roger Beharry Lall Loading

    Topics:

    Software, Consumer, Marketing and sales operations

    Planned for CY2024 Q2 Market Perspective Tech Supplier

  • AI Martech usecase taxonomy - SMB

    By:

    Roger Beharry Lall Loading

    Topics:

    Software, Consumer, Applications, Marketing and sales operations, Marketing operations, Marketing automation, Market intelligence, Sales operations

    Planned for CY2024 Q2 Market Perspective Tech Supplier

  • Event Link - spring highlights smb martech

    By:

    Roger Beharry Lall Loading

    Topics:

    Software, Consumer, Marketing and sales operations

    Planned for CY2024 Q2 Market Note Tech Supplier


More results   for Planned Research