Customer Relationship Management (CRM) Team

Mary Wardley

Program Vice President, Customer Care and CRM

Vladimir Kroa

Associate Vice President, Sustainability

Daniel-Zoe Jimenez

Vice President, Digital Innovation, CX & Software, DNB/Start-ups, SMBs, Consumer and Channels Research

New Research


  • By: 

    • Lavanya Jindal Loading
    • Seng Keong Low
    • Daniel-Zoe Jimenez Loading
    This IDC Market Glance provides a current overview of the Asia/Pacific (including Japan) (APJ) customer experience (CX) landscape. It depicts who the major software and services players in the Asia/Pacific market are across 20 segments. As ...
  • By: 

    • Supriya Deka Loading
    • Daniel-Zoe Jimenez Loading
    This IDC Perspective examines the automation trends in small and medium-sized businesses (SMBs) and midmarket segments across different business functions, as well as in customer relationship management (CRM), human capital management (HCM)...
  • By: 

    • Dhiraj Pramod Badgujar Loading
    • Daniel-Zoe Jimenez Loading
    This IDC Market Perspective offers insights about the challenges, industry trends, and best practices of telecom firms driving digital innovation in Asia/Pacific. The digital-first concept is being embraced by telecom firms around the regio...
  • By: 

    • Supriya Deka Loading
    • Daniel-Zoe Jimenez Loading
    This IDC Survey provides an overview of how small and medium-sized businesses (SMBs) (fewer than 500 employees) and midmarket company (500–999) employees in Asia/Pacific (including Japan) (APJ) are being affected by the macroeconomic headwi...
  • By: 

    • Mickey North Rizza Loading
    • Robert Parker Loading
    • Daniel-Zoe Jimenez Loading
    • Bo Lykkegaard Loading
    SAP recently announced its 1Q23 results. All results discussed in the document will be non-IFRS constant currencies unless otherwise specified. In addition, this earnings call is the first for SAP's new CFO, Dominik Asam, who became the new...
  • By: 

    • Vladimir Kroa Loading
    • Zuzana Kovacova Loading
    This IDC Vendor Profile presents SAP's performance against 130+ parameters contained in IDC's Technology for Sustainability and Social Impact (TSSI) framework for software vendors. It identifies the areas in which SAP outperforms the indust...
  • By: 

    • Dhiraj Pramod Badgujar Loading
    • Daniel-Zoe Jimenez Loading
    This IDC Tech Buyer Presentation demonstrates how mature Asia/Pacific businesses are changing their DevOps culture to foster digital innovation. Digital innovation is fueled by agile development operations (DevOps) techniques. Investments i...
  • By: 

    • Dhiraj Pramod Badgujar Loading
    • Daniel-Zoe Jimenez Loading
    This IDC study examines the impact of generative artificial intelligence (AI) on business areas in the Asia/Pacific region.The survey results were tabulated from IDC's 2023 Future Enterprise Resiliency and Spending Survey, Wave 2. In this s...
  • By: 

    • Seng Keong Low
    • Sairam Balasubramani
    • Daniel-Zoe Jimenez Loading
    This IDC Survey explores the buying behavior of Asia/Pacific digital-native businesses (DNB) and dives into the differences in buying patterns of DNBs between emerging and mature markets as they face challenges in a macroeconomic environmen...
  • By: 

    • Vladimir Kroa Loading
    • Zuzana Kovacova Loading
    This IDC Market Perspective provides a sustainability framework for the IT industry based on three pillars: Technology Vendor Performance, Technology as an Enabler, and Technology for Good. The document quantifies 130+ parameters across the...

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