SMB Team

Hitoshi Ichimura

Research Manager, Verticals & Cross Technologies, Research, IDC Japan

Supriya Deka

Sr. Market Analyst

Daniel-Zoe Jimenez

Vice President, Digital Innovation, CX & Software, DNB/Start-ups, SMBs, Consumer and Channels Research

Shari Lava

Research Director, Automation within the AI and Automation Group

New Research


  • By: 

    • Lavanya Jindal Loading
    • Supriya Deka Loading
    This IDC Survey Spotlight explores data from IDC's Digital-Native Business Survey 2022 (APJ N = 571), identifying the top technology priorities for digital-native businesses (DNBs), and how do these vary across different DNB segments — star...
  • By: 

    • Mickey North Rizza Loading
    • Simon Ellis Loading
    • Daniel-Zoe Jimenez Loading
    This IDC Tech Buyer Presentation is focused on assessing the readiness of an organization to move toward becoming an experience-orchestrated (X-O) business. An experience-orchestrated business uses AI-enabled technology to optimize journeys...
  • By: 

    • Supriya Deka Loading
    • Daniel-Zoe Jimenez Loading
    This IDC Presentation provides a comprehensive overview of the evolving dynamics, challenges, and opportunities in venture capital (VC) funding for digital-native businesses (DNBs) in the Asia/Pacific region, guiding stakeholders in navigat...
  • By: 

    • Simone De Bruin
    • Martina Longo Loading
    • Supriya Deka Loading
    This IDC Market Presentation provides an outlook on future trends for digital-native businesses (DNBs) worldwide, starting from market trends for the current year.This presentation highlights 10 future digital-native trends on a three-year ...
  • By: 

    • Mickey North Rizza Loading
    • Bo Lykkegaard Loading
    • Daniel-Zoe Jimenez Loading
    • Robert Parker Loading
    SAP recently announced its 4Q23 and full-year 2023 results. All results discussed in this document will be non-IFRS at constant currencies unless otherwise specified, and all SAP outlook numbers are in constant currency.
  • By: 

    • Supriya Deka Loading
    • Daniel-Zoe Jimenez Loading
    This IDC study provides a thorough assessment of market-leading software-as-a-service (SaaS) and cloud-enabled small and medium-sized business (SMB) and midmarket segments' enterprise resource planning (ERP) applications and discusses the c...
  • By: 

    • Hitoshi Ichimura Loading
    • Ko Shikita Loading
    • Gentaro Yuki Loading
    This IDC study presents the actual IT spending in 2021 and 2022, and the IT spending forecasts from 2023 to 2027 by industry sector, company size, and annual turnover in the Japan IT market. This study also analyzes IT spending by dividing ...
  • By:  Hitoshi Ichimura Loading

    本プレゼンテーションは、米国において発行された『IDC FutureScape: Worldwide Small and Medium-Sized Business and Digital-Native Business 2024 Predictions(IDC #US51281523、2023年10月発行)』の内容を基に、国内SMB(Small and Medium-sized Business:中堅中小企業、従業員規模999人以下の企業) IT市場について、ユーザー企業/...
  • By: 

    • Ko Shikita Loading
    • Hitoshi Ichimura Loading
    • Gentaro Yuki Loading
    本調査レポートは、国内の産業を、17区分の企業と、中央官庁、地方自治体(IDCの市場定義では「自治体」と表記)、教育、消費者の4区分の非企業で計21の産業分野に分類し、それぞれの分野における第3のプラットフォーム支出額実績(2022年)と予測(2023年~2027年)を報告する。また、同市場を5つの従業員規模に分けて分析し、産業分野別および従業員規模別の第3のプラットフォーム支出額の予測データを提供する。本調査レポートで用いる市場予測では、新型コロナウイルス感染症(COVID...
  • By:  Hitoshi Ichimura Loading

    本調査レポートは、『IDC FutureScape: Worldwide Small and Medium-Sized Business 2024 Predictions - Japan Implications(IDC #JPJ50712024、2024年1月発行)』に付随して作成されたものである。ITサプライヤーの2つの役職、営業リーダーとマーケティングリーダーに対する提言を提供している。

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