target audience: TECH BUYER Publication date: Oct 2023 - Document type: IDC FutureScape - Doc Document number: # US50120323
IDC FutureScape: Worldwide Digital Business Strategies 2024 Predictions
This IDC study provides 2024 top 10 predictions for digital business strategies. These predictions provide guidance for organizations to mature as digital businesses in the next five years. They also lay out IDC’s vision for the 10 most important shifts that will occur within the digital business landscape in that time frame and will help C-suite leaders drive digital maturity.
“Investment in digital business, augmented by GenAI, will continue to drive new models and positive outcomes going forward. Those organizations that have already begun their digital business journeys have seen the value and continue to invest and innovate — those that have delayed are at risk of losing significant market share over the next five years,” says Craig Powers, research director, IDC’s Worldwide Digital Business Strategies program.