Mark Thomason
One of the big challenges of monetizing subscriptions is selling an array of products that go along with subscriptions, such as GoPro selling cameras with video editing subscriptions. This typically requires two monetization streams (subscr...
This IDC Market Analysis Perspective encapsulates IDC's insights and data on the state of monetization, including business model trends and drivers, monetization technologies and vendors, future trends, and advice for monetization technolog...
This IDC Survey Spotlight discusses data from an IDC vendor survey of four entitlement management vendors conducted in July 2022, including 10Duke, Revenera, Thales (Sentinel), and SAP (Entitlement Management).The purpose of the survey was ...
This IDC Market Presentation provides vendor ratings for IaaS providers and cloud professional services firms across 30+ industry segments. It covers IaaS vendor ratings, IaaS vendor vulnerabilities, cloud vendor adoption, cloud vendor spen...
Future of Digital Innovation: Process to Value and Price your New Software Offering
IDC MarketScape: Worldwide Enterprise Focused Subscription and Usage Management 2022 Vendor Assessment
IDC MarketScape: Worldwide SME focused Subscription and Usage Management 2022 Vendor Assessment
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