Software as a Service Team

Penny Madsen

Senior Research Director, Cloud and Edge Services, Worldwide Infrastructure Research

Estelle Quek

Senior Research Manager

Eric Newmark

Group Vice President & General Manager of IDC’s SaaS, Enterprise Software, and Worldwide Services Division

Frank Della Rosa

Research Vice President, SaaS, Business Platforms, and Industry Cloud

Mark Thomason

Senior Research Director, Digital Business Models & Monetization

Ashish Nadkarni

Group Vice President and General Manager, Worldwide Infrastructure Research

New Research


  • By: 

    • Mary Johnston Turner Loading
    • Penny Madsen Loading
    This IDC Web Conference looks at how generative AI is opening the door to a new generation of digital business capabilities that depend on robust, scalable, and secure compute, storage, and networking infrastructure to deliver expected busi...
  • By:  Penny Madsen Loading

    This IDC Market Perspective discusses AWS' response to current macroeconomic trends and technology challenges. It does this through the lens of IDC's quarterly Cloud Pulse Survey findings, which gather the pulse of the global cloud buyer ma...
  • By:  Frank Della Rosa Loading

    The IDC Market Analysis Perspective provides a concise and current view of the software-as-a-service and cloud software market. It includes insight into future trends, supplier opportunities and challenges, and guidance for suppliers as the...
  • By: 

    • Eric Newmark Loading
    • Nadia Ballard Loading
    • Mickey North Rizza Loading
    This IDC Tech Buyer Presentation provides an overview of the results from IDC's customer satisfaction award program, the IDC SaaS, Services, and Cloud CSAT Awards.This award program recognizes the leading software-as-a-service (SaaS) vendor...
  • By: 

    • Kuba Stolarski Loading
    • Peter Rutten Loading
    • Ashish Nadkarni Loading
    This IDC Market Analysis Perspective (MAP) summarizes key demand and supply trends driving the core and edge computing platforms market, with servers being the largest segment of analysis. The MAP includes market forecast and vendor data, b...
  • By:  Penny Madsen Loading

    This IDC Market Presentation reveals that cloud buying behavior has been impacted by a range of macroeconomic pressures (in positive and negative ways) since the COVID-19 pandemic. This IDC Market Presentation uses IDC's 2Q23 Cloud Pulse Su...
  • By: 

    • John Byrne Loading
    • Mark Thomason Loading
    Aria Systems announced a partnership with Salesforce in September that will offer users an AI-optimized solution that works from marketing concept through ongoing customer care. The partnership combines the power of Einstein-enhanced Custom...
  • By:  Penny Madsen Loading

    This IDC Survey Spotlight draws upon 2Q23 survey results from IDC's Cloud Pulse to find out how cloud buyers are consuming different compute in infrastructure-as-a-service public cloud environments.
  • By:  Mark Thomason Loading

    This IDC Market Analysis Perspective encapsulates IDC's insights and data on the state of monetization, including business model trends and drivers, monetization technologies and vendors, future trends, and advice for monetization technolog...
  • By:  Penny Madsen Loading

    This IDC Survey Spotlight identifies cloud use cases for open source operating systems using global cloud buyer survey data collected from the second-quarter Cloud Pulse 2023. It looks at where open source operating systems — such as Linux,...

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