IDC Research Types
Analyst
Analyst Profile
Provides complete background information on an IDC analyst. Each profile provides a biography, a notable quotation, a frequently asked question relevant to the particular analyst's focus, and a list of research authored by that analyst.
Team Profile
Lists the analyst members of a topical team. Outlines general areas of coverage and any specialties.
Briefs
Vendor Profile
Provides a concise, hard-hitting profile of an emerging vendor. A profile will highlight new players and technologies and the potential paradigm shifts or disruptions a vendor represents.
IDC Perspective
The IDC Perspective is a flexible doc that seeks to help business and tech buyers assess their business and IT strategy and/or associated business processes, especially as it relates to the use of technology. The document can be used in areas such as:
- Strategy and planning
- Trends and observations
- IT spending and investment
- Vendor conferences and announcements
IDC TechBrief
The IDC TechBrief helps the technology or business executive get smart about a single technology in the context of the business by answering 6 business critical questions about the technology:
- What is the technology?
- When should I adopt it?
- What can it do for my business?
- What are the critical success factors?
- What are the risks?
- Who are the suppliers?
Market Note
The Market Note is a flexible doc that provides IDC analysis and point of view on an industry event, new product or service, or a company announcement or development or fast breaking news.
Market Perspective
The Market Perspective is a flexible doc that analyzes key changes and developments happening in the market. This flexible research type can be used to analyze areas such as:
- Competitive Environment
- Innovation & Market Opportunity
- New Business Models
- Partner & Channel Strategy
- Enterprise Strategies (targeted to supplier)
- Regulation
- Socioeconomics
Event Proceedings
Event Proceeding
Provides published slides, audio, and other materials from IDC and Insights Web conferences, briefings, forums, or other events.
Events
Conference
Delivers dependable, relevant, and high-impact data and insight to help organizations make sound business and technology decisions. eBusiness executives, IT professionals, IT suppliers, and services suppliers benefit from the strategic insight and networking opportunities IDC conferences offer. Generally, all presentation slides are available online, and for most conferences, streaming audio of key discussions is available as well.
Web Conference
Focuses on significant trends and paradigm shifts. Each Web conference will provide attendees with leading-edge market information that will enable them to make smart business decisions. For those unable to attend in person or those wishing to review the content presented, these synchronized multimedia presentations are available online.
IDC DecisionScapes
IDC FutureScape
Serves as a framework for IT/tech professionals' IT strategy and planning for the next one to three years. It lists IDC's top 10 worldwide technology trends for the coming one to three years in a given research area and includes related drivers, projected IT/business strategy impact, and guidance.
IDC MarketScape
Helps IT/tech professionals develop a short list of suitable suppliers when selecting a vendor. Provides an unbiased assessment of tech suppliers in terms of offerings, strategy, capabilities, and other important factors in a given technology area.
IDC MaturityScape
Describes five stages of "maturity" or capability for a particular technology area, helps IT/tech professionals understand where their organizations fit within those stages, and provides guidance on key components for planning successful improvements to a tech initiative.
IDC MaturityScape Benchmark
Helps IT/tech professionals to benchmark their maturity against peers, develop a business case for a tech initiative, and build consensus about where critical IT investments should be made. Presents quantitative research results that show the market distribution for a given tech initiative across the five stages of maturity presented in the related IDC MaturityScape. Shows the results and components of particularly successful initiatives.
IDC PeerScape
Gives IT/tech professionals insight into best practices (and practices to avoid) by providing specific use case examples implemented by peers. Identifies practices that have the most impact on the success of a tech or business initiative, and provides actionable guidance for each practice.
IDC PlanScape
Helps IT/tech professionals to justify and plan a business and/or technology investment or opportunity by exploring why, what, who, and how (these are also the main section headings). Presents key players, critical success factors, risks, and actions to consider for a designated technology and/or business management area.
IDC TechScape
Helps IT/tech professionals with developing IT strategic plans and evaluating emerging technologies in terms of their risk to the business. Shows the adoption curve and risk levels over time for a specific emerging technology. Sorts technologies into three "adoption model" categories (transformational, incremental, opportunistic) to help tech leaders determine the potential impact for their organization.
IDC Links
IDC Link
Provides timely context and insight around important market trends and events in a short opinion piece. IDC Links provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
IDC Blink
IDC Blink
Provides timely context and insight around important market trends and events in a short opinion piece with a 2-minute audio clip. IDC Blinks provide IDC's point of view on:
- Financial announcements
- Product announcements
- Mergers and acquisitions or divestitures
- Events
- Response to news
Pivot Tables
Pivot Table
Presents an interactive spreadsheet tool for analyzing trends and activities in a specific market segment. These tables are available only through an annual subscription service.
Presentations
IDC Survey
Presents a hypothesis about what is happening in the market backed by the results of a demand-side or supply-side survey. The focus is on interpreting and analyzing the survey results and providing a strong point of view along with actionable advice.
IDC Survey Spotlight
Answers a timely question and provides a strong opinion backed by IDC survey data. This is a quick nugget of information that is presented in two concise PowerPoint slides.
Market Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
Market Analysis Perspective
Delivers a concise current state view of a market and insight into the impact of future trends. Business executives, product managers, and MI/AR professionals can use this information when looking to understand buyers' perspectives and market impacts.
Tech Buyer Presentation
Provides an easy-to-use format to post on the Web presentations that were previously delivered at public forums (such as conferences and events) or for internal client meetings and client presentations. It may not come as part of a consulting/custom engagement.
IDC Market Glance
Provides a look at the landscape of a tech market, including competitive positioning, adjacent segments, and potential partner opportunities.
Press Releases
Press Release
Announces significant corporate news, such as key hirings or promotions, performance milestones, event highlights, or speaking engagements.
Product Information
Fact Sheet
Describes a research product. Usually details the major areas of coverage and deliverables, and outlines key questions and competitive market conditions that the research will address. Includes links to all published research for a research product.
Studies
Industry Developments and Models
Provides a detailed assessment of a specific target market's expansion pattern. This analysis helps clients develop and deploy the right mix of value-add products, programs, or services to support their sales and/or partnering efforts.
Market Forecast
Provides the future of a single market or a group of related markets. It presents a new or updated market forecast, including key drivers and assumptions used in the forecast.
Market Share
Provides data on market size, regional allocations, and platform splits as well as a summary of vendor shares for the most recently completed period (year, quarter).
Special Study
Provides a one-time study produced by a research group that is not published as a deliverable under a subscription service.
Taxonomy
Highlights and emphasizes how IDC tracks the market while also making it easier for customers to find and identify IDC Taxonomy documents.
Technology Assessment
Provides an analysis of the intricacies of an emerging or established technology or the technologies contained within a specific product.
IDC Innovators
IDC Innovators is aimed at informing IT buyers about emerging vendors with an innovative new technology or ground-breaking business model. Vendors identified in the document as innovators are linked together within a specific market area and around solving or alleviating a common business problem. Vendors included have annual revenue under $100 million at the time of selection.
Technology Segment
The IDC Technology Segment offers CEMA clients a comprehensive view of a technology segment in one country or subregion and provides a market view and forecast and/or market share and vendor profiles, including performances and strategies. It is specifically intended to serve smaller country markets and subregions.
我们已经处于AI无处不在的数字业务时代,发挥数据要素的价值已成为所有企业的刚需,打造新的数据平台刻不容缓。本研究以中国石化为案例,从行业用户视角分析了中国石化数据服务平台立项的背景、规划、落实及成效,总结了案例对于大型央国企的借鉴意义及启示。
本IDC技术买家演示文稿分析了企业数据治理的主要工作及整体工作成熟度,针对数据治理与整合的具体工作进行分析,给出对应的细分成熟度模型及组织工作,分析企业提升数据治理与整合工作成熟度的五大落实点及应用案例,最后为企业CIO与技术供应商提供相关行动建议。据IDC预测,到2025年,65%的CIO将优先关注战略数据管理,并培育以数据为中心的组织文化,构筑数字竞争的差异化能力。数据治理与整合工作是企业数字业务支撑的基础,“AI无处不在的时代,CIO为企业做好数据准备”变得尤为重要。
IDC中国高级研究经理李鑫表示:“2024年,‘人工智能+’被写入政府工作报告,人工智能将作为新质生产力发展的强大引擎。此背景下,数字治理工作变得异常重要,无论企业是否决定做‘人工智能+’,数据治理与整合工作是数字工作开展的大前提,落实数据治理与整合工作将关乎企业的经营运营效率、合规发展、数据隐私、智能功效等重要环节。”
...随着全球科技革命和产业变革的深入推进,工业企业正面临着前所未有的发展机遇与挑战。加快形成新质生产力,落实新型工业化,已成为推动工业企业转型升级、实现高质量发展的必由之路。新型工业化以信息化、智能化为核心特征,旨在通过技术创新和产业升级,构建高效、绿色、可持续的生产体系。新质生产力则代表着通过先进科技手段,不断提升生产效率、优化资源配置、创新产品和服务,以应对市场需求的快速变化。
本报告旨在探讨工业企业如何加快形成新质生产力,以落实新型工业化战略。报告围绕新型工业化与新质生产力的关系、制造企业数字化发展路线图、数字科技的深耕与新质生产力的发展,以及企业首席信息官(CIO)与技术供应商的行动建议等四个方面展开深入剖析。
IDC中国高级研究经理李鑫表示:"2024年政府工作报告明确提出将'新质生产力'作为本年度政府工作的首要任务,并特别强调数字科技在新质生产力发展中的核心地位。在这一背景下,企业首席信息官(CIO)须敏锐洞察政策对信息技术的深刻影响,进而采取切实有效的措施,推动企业实现转型升级和高质量发展。具体而言,企业在落实新型工业化、提升新质生产力的过程中,应全面考虑组织认知的更新、发展路线的绘制、投资回报的评估、技术合作的开展、生态系统的构建以及运营增长的实现,从而形成一套完整而系统的发展策略。"
...本IDC研究报告介绍了IDC对2024年CIO议程的十大预测。
IDC CIO/CXO信息科技智库服务咨询与研究集团副总裁Daniel Saroff表示,"这十大预测构成了一份战略性框架,帮助CIO在未来五年内领导其组织度过一个加速变革和颠覆的时期。同时也阐述了IDC对IT部门将要经历的10个重大转变的展望,助力IT高管制定战略规划。"
随着ChatGPT火爆出圈,生成式AI与大模型成为2023年科技圈的最大热点。对企业来说,技术对业务的降本增效变得更加 “直接而简单粗暴” 。2024年,生成式AI及大模型如何落地企业,真正为企业的经营产生正向作用,将会是企业首席级高管需要考虑的问题。对于首席信息官(CIO),如何东西技术影响、评估技术、结合业务、进行响应的组织变革及支持企业的长期可持续发展等,是CIO在2024年需要思考的要点。本报告将结合全球与中国CIO议程特点,深入探讨2024年中国CIO议程的主要趋势,并就议程的IT影响、业务影响及发展提供对应的分析与建议。
...本演示文档是同主题IDC FutureScape主文件《IDC FutureScape: 全球CIO议程2024年预测——中国启示》的附件,旨在为技术销售领导者和技术营销领导者提供具体的建议。
请参考《IDC FutureScape: 全球CIO议程2024年预测——中国启示》。
This IDC Presentation provides IDC's guidance for the 2024 CIO agenda. Sales and marketing strategies should emphasize how their products or services can facilitate digital transformation for organizations supporting CIOs. Understanding ...
This IDC Presentation discusses the Asia/Pacific (excluding Japan) regionalization of IDC FutureScape: Worldwide CIO Agenda 2024 Predictions (IDC #US51294523, ...
在数字业务时代,有效的IT治理对于企业的成功和持续增长至关重要。CIO作为企业IT战略的负责人,面临着领导组织转型和确保IT有效性的巨大挑战。通过建立完善的IT治理框架和最佳实践,CIO可以确保企业的IT战略与业务战略保持一致,同时提高组织的敏捷性和创新能力。这将有助于企业在日益激烈的市场竞争中保持领先地位并实现可持续发展目标。
本IDC技术买家演示报告为CIO提供IT治理相关的依存因素分析、9个IT治理与转型策略、IT治理的一般性框架等,支持CIO做好IT治理。
IDC ...
本IDC PeerScape研究了行业企业如何构建未来客户体验;如何做好应用的保流及体验运营;如何构筑体验闭环;如何创新传统客户体验。
IDC中国高级研究经理李鑫表示:"CIO的价值体现一方面是数字化支持企业的经营及运营,另一方面且是更体现价值的是改善传统业务打法,通过打造数字化产品及服务改善传统业务难以提升的部分,这或许是一种颠覆,这种'颠覆空间'也同时是'客户体验提升的空间'。"
解决方案
成果收益
成果收益
...本IDC PeerScape研究了行业企业如何通过数字技术推动未来数字业务创新,研究选取4家行业企业,探究其在细分领域的数字业务创新最佳实践,旨在为行业企业CIO扩充管理思路,支持未来企业的数字创新与发展。
IDC中国高级研究经理李鑫表示:"CIO推动企业未来数字业务创新的关键,主要有3点。第一是构建和维护数字业务创新的实践、技术与文化;第二是投资建立数字业务创新的引擎(数字业务平台、智能工厂等);第三是针对不同类型的技术,采取不同的投资策略,优化IT成本与团队结构,灵活支持企业数字业务创新。"
...自2020年中国提出"双碳"目标以来,以能源革命为重点的碳减排与数字技术加速触碰与融合。一方面,传统企业通过采用创新的数字化技术,不断优化能源利用效率、降低能耗、节能减排,有效促进了循环经济格局的形成;另一方面,风电、光伏、天然气等多元的能源形式有赖于数字化技术而不断提升转化率及应用效率,成为确保国家能源安全、降低碳排放的重要砝码。如今,数字化已成为推进能源行业"双碳"目标实现的重要路径。
此研究首先分析了双碳背景下企业经营环境的变化,接着阐述了双碳大势下CIO议程该关注哪些要点及如何助力企业发展ESG,最后给出4个企业ESG案例及ESG全球10大预测的内容。
IDC中国高级研究经理李鑫表示:"数字化转型本身具备一定的降碳属性,行业企业在关注短期数字业务收益的同时,更需关注长期可持续价值。企业可沿以下建议,践行可持续发展。一、坚定目标,将'可持续'作为企业乃至行业长期发展的主要目标;二、持续优化,提升企业的设备线控化的比例;三、定准关系,定准数字化转型与可持续的关系,将'数据+绿色'作为数字化发展的基准单元;四、推动减排,将能源使用及运营与减排强相关,作为各层级的主要绩效并推动跨部门的合作;五、人才培养,加强人员可持续发展理念及数字业务意识,培养兼顾数字化能力及可持续发展理念的企业人才;六、节约算力,避免'无目标all ...
This IDC study provides IDC's top 10 predictions for CIOs to have on their agenda in 2024.
"These predictions provide a strategic context that will enable CIOs to lead their organizations through a period of accelerated change and ...
ChatGPT的火爆出圈拉响了AI平民化体验,将“生成式AI及大模型”概念提至风口浪尖。人工智能(AI)的发展迎来新的里程碑,AI的应用场景正愈发清晰,如:生产工艺深度智能、企业园区管理、知识图谱支持业务、业务风险控制等。企业CIO开始思考AI与企业业务的结合与应用,其他行业企业成功应用AI的经验及举措也成为他们的关注点。
IDC中国高级研究经理李鑫表示:“AI扩充了数字业务应用的上限,拉近了与业务间的距离。尽管生成式AI及大模型的落地仍处于探索期,AI的企业端应用已发挥显著优势,行业企业正与技术供应商携手挖掘AI在经营及运营端效能,且已经在许多应用领域取得丰硕成果。”
...本IDC PeerScape研究了行业企业如何通过AI解决方案解决业务难题;AI如何与业务深度结合;AI对企业的业务有何改善;CIO选择技术供应商的初衷等。
IDC中国高级研究经理李鑫表示:"AI扩充了数字业务应用的上限,拉近了与业务间的距离。尽管生成式AI及大模型的落地仍处于探索期,AI的企业端应用已发挥显著优势,行业企业正与技术供应商携手挖掘AI在经营及运营端效能,且在许多应用领域取得丰硕成果。"
随着“为上系统而上系统”的热潮退却,企业侧大量的“技术负债”困扰着CIO,如数据孤岛林立、系统间信息的不对称、数据治理难度加大等问题,前端业务侧数据也难以发挥效力,这与CIO数据业务时代下的使命相背离。企业经营及运营侧的“一网通办”,一站式数据业务平台解决方案将会是刚需,如何抓住数字业务平台机会,助力CIO驱动企业增长,将会是技术营销领导者的关键聚焦点。
IDC中国高级研究经理李鑫表示:“为实现企业未来数字智能,CIO们都在耕耘企业数字业务平台载体。做好数字业务平台,数据治理及要素整理是重中之重,这与其他首席高管‘向数字业务效果’的初衷有预期差距。如何切实地助力CIO驱动企业增长,是技术营销领导者制定计划的关键。”
...本IDC技术买家演示文稿分析了中国数字需求与企业未来投资,分别简要说明了生成式AI、数字业务平台、ESG、数字孪生技术的特点,如何选择合作伙伴,并提出CIO做好数字投资的策略。
疫情“乙类乙管”后,企业风险意识逐步增强。然而,数字业务仍推动了企业的业务变革,数字业务终将成为必然趋势。据IDC最新预测,2023年中国企业与原始IT支出水平相比,IT支出超出2022年预算的比例高达27%,有51%的企业支出控制在预算范围内。第三季度行业企业CIO陆续开始制定下一年预算计划,热点技术巨大的降本增效价值,对于想处理“技术负债”的CIO来说是绝佳的选择。
IDC中国高级研究经理李鑫表示:“生成式AI的热潮仍未退去、企业已陆续部署了数字业务平台、 ...
本IDC调查的数据源于IDC全球在2023年6月份完成的数字化高管调研。从2023年开始,企业数字化发展开始从数字化转型时代进入到数字化业务时代,数据的业务化的特点是以数据作为立足点,使可持续创新成为可能。IDC启动了此次调研,旨在帮助首席信息官了解全球、亚太及中国关于CIO预算的最新调研,制定2024年战略预算,同时帮助数字技术解决方案商了解行业企业IT投资现状。
IDC中国高级分析经理李鑫表示:"在疫情防控常态化、芯片短缺及供应链危机等外界风险的持续影响下,2023年行业企业已习惯"负重前行"。中国企业目前整体仍处于'数字爬坡阶段',在决策资源有限且企业更关注数字收益的投资节点上,CIO需做充足的准备,规划好未来战略,用好每一年的预算,驱动企业在数字业务时代乘风破浪。"
...本研究以恒丰银行为案例,从CIO视角分析恒丰银行强化手机数字基础架构的过程,同时分析恒丰银行如何落实集团范围的数字转型,最后总结案例可取之处,为行业企业CIO提炼经验启示及建议。
IDC中国高级研究经理李鑫表示:"恒丰银行近三年稳定的业务增长,得益于数字基础设施及企业治理的不断探索与积累。恒丰银行CIO履行了数字使命,战略思路清晰,组织工作处理得当,落实坚定有力,短时取得了卓越的转型成果。同时,恒丰银行最佳实践对其他大型集团企业具有重要参考意义。"
本研究提供中国企业IT支出市场五年预测,包括硬件、软件、IT服务及商务服务,还给出了细分行业及职能投资规模及增长分析。报告同时分析了中国企业IT支出的市场环境,包括企业IT投资、市场驱动因素、市场阻碍因素,并简要阐释了可能影响企业数字化转型的重大市场变化。为支持技术提供商获取商机,给出了五大策略建议。
IDC中国高级研究经理李鑫表示:“在数字业务驱动下,未来五年将是CIO发展的黄金期。把握数字时代发展机会红利,承担企业数字业务革新工作,通过推动企业改善数字经营能力及企业数字运营效率,将利于CIO获得更大的高管层话语权。”
...据IDC预测,到2026年,全球人工智能(AI)服务支出将以21.9%的复合年增长率(CAGR)增加到646亿美元。人工智能将成为企业数字化业务的重要引擎,数字化业务的基本生产要素是数据,“企业如何做好AI时代下的数据治理”已成为企业数字化转型的新难点。此研究分析了中国数据治理的现状,数据治理概念及应用场景,人工智能时代下的数据治理,最后提出CIO践行企业数据治理的8大策略。
IDC中国高级研究经理李鑫表示:“伴随生成式AI飞速发展,2023年成为人工智能的里程碑之年。人工智能在重塑企业治理及IT治理模式,同样数字治理模式也在经历变革。生成式AI技术下的数据治理,将关乎企业的运营合规、客户数据隐私、数字业务效率等,综合数据治理的难度大幅增大。仅通过技术手段‘毕其功于一役’并不现实,为此CIO秉持多重治理策略变得尤为重要。”
...从2023年开始,企业数字化发展开始从数字化转型时代进入到数字化业务时代,数据的业务化的特点是以数据作为立足点,使可持续创新成为可能。IDC启动了此次调研,旨在帮助企业数字决策者(CIO、CTO、CDO等)理解企业数字化现状及新兴技术应用状态,助力企业更好地制定未来数字战略,也为数字技术解决方案商分析商机及动向。此研究涉及的领域包括:IT整体投资、数字治理、AI、云及安全。
IDC中国高级分析经理李鑫表示:“数字业务时代是企业步入未来企业的关键时期,在颠覆风暴诸多不确定因素的影响下,数字决策者需看清未来数字技术趋势,做精数字治理、AI、云及安全投资。从企业的经营及运营层面双重着手,做好数字业务投资准备,致胜数字业务时代。”
...本IDC技术买家演示报告为首席信息官提供决策规划思路,帮助他们丰富对决策的理解。本文将为首席信息官提供未来职业导向、未来企业导向、未来预测趋势导向,帮助他们把握决策的方向。专注关键的决策聚焦、做有效决策、做业务优先的决策、提升部署的决策执行能力是首席执行官决策需要关注的4项原则。在ChatGPT等OpenAI发展的当下,CIO也应找到自己的决策定位,做到人机平衡,为充分发挥各自作用而决策。
IDC中国CIO/CTO研究高级经理李鑫表示:“CIO决策已不是过去的简单拍板的‘得失’逻辑,由于数字业务时代风险成本的增加,CIO决策应基于更加有效的基础上的‘利弊’逻辑。未来,CIO不仅要使自己的工作变得卓有成效,也需要团队聚焦高绩效。”
...IDC CIO议程研究高级研究经理李鑫表示:“‘君子生非异也,善假于物也’,首席信息官不仅要考虑在哪些技术领域开展合作,还需考虑技术伙伴如何与利益相关方及IT实现‘协同效应’,以助力业务增长。”
本研究从制造企业的“再精益”基本需求、“生产服务智能化”数字需求、“工业元宇宙”畅想需求入手,探索数字孪生技术对制造企业未来的重要影响。鉴于技术的特点与挑战,为实现制造企业导入数字孪生,CIO需要做充足的思考与准备。
IDC中国高级研究经理李鑫表示:“CIO导入数字孪生技术前,应优先看清方向,分析技术导入的可行性,评估利益相关者对技术的适配度,解构导入技术所需的各项因素。根据新设工厂或旧厂改造的不同定位做不同的战略部署。最后,为导入准备短期、中期及长期战略,保证导入预期与业务接受度匹配,进而顺利完成导入。” ...