Analyst Location

China



Regions

Asia Pacific

Cynthia Li

Research Director




  • IDC FutureScape: Worldwide Small and Medium-Sized Business 2024 Predictions

    $7,500.00  Purchase IDC FutureScape: Worldwide Small and Medium-Sized Business 2024 Predictions

    By: 

    • Katie Evans
    • Jason Blackwell
    • Supriya Deka
    • Daniel-Zoe Jimenez
    • Cynthia Li
    • Stuart Wilson
    This IDC study provides the top 10 predictions for worldwide small and medium-sized businesses for 2024."2023 was a year of intense change for SMBs and their digital transformation journeys — from the thrilling rise of GenAI to choppy econo...

    Oct 2023 | Doc #US51281523 | IDC FutureScape

  • IDC行动手册：技术营销领导者——中国中小企业及数字原生企业市场策略

    $10,000.00  Purchase IDC行动手册：技术营销领导者——中国中小企业及数字原生企业市场策略

    By:  Cynthia Li

    本IDC 技术营销领导者行动手册分析了中国中小企业和数字原生企业的整体市场趋势、竞争环境和技术买家意向等，并提供了简明的市场现状视图、对未来趋势影响的见解以及战略指南。本IDC行动手册内容在发布之日是最新的基于市场更新的定量和定性反馈信息，明确了客户购买标准和市场趋势影响，供技术营销领导者使用这些信息做出市场策略。IDC 行动手册通常供客户内部使用，如果获得 IDC 许可，可以对部分内容进行摘录以及外部使用。

    Oct 2023 | Doc #CHC50357223 | Market Presentation

  • AIGC开启数智营销新时代，汉得发布全新营销中台架构

    $10,000.00  Purchase AIGC开启数智营销新时代，汉得发布全新营销中台架构

    By:  Cynthia Li

    本IDC市场笔记依据2023年汉得新一代产品体系发布会中的智慧营销专场主要内容，剖析AIGC技术在营销领域的主要应用场景，从企业CMO视角，探索AIGC对企业营销管理的启示和应用建议。IDC中国客户体验研究总监李连风指出：“AIGC对企业营销管理者（CMO）的意义不仅在于它的存在，还在于它已经进入了一个令人印象深刻的成熟阶段。除了开源大模型应用平台在不断发展，不同类型的软件提供商正在通过标准化服务产品来落地具体的应用场景，咨询公司、系统集成商和数字代理机构组成的生态系统也正在...

    Sep 2023 | Doc #CHC50366323 | Market Note

More results   for Analyst Research

  • IDC FutureScape: FoCX-China Implication, 2024

    By:

    Cynthia Li

    Products:

    China: Future of Customer Experience (Chinese Version)

    Topics:

    Software, Consumer, Big data

    Planned for CY2023 Q4 Tech Buyer Presentation Tech Buyer

  • IDC FutureScape: WW FoCX 2024 Predictions (China Implications): Opportunities for Tech Sales and Marketing Leaders

    By:

    Cynthia Li

    Products:

    China: Future of Customer Experience (Chinese Version)

    Topics:

    Software, Consumer, Big data

    Planned for CY2023 Q4 Market Presentation Tech Supplier

  • IDC FutureScape: WW SMB 2024 Predictions (China Implications): Opportunities for Tech Sales and Marketing Leaders

    By:

    Cynthia Li

    Products:

    China Digital Small and Medium Businesses (Chinese Version)

    Topics:

    Small and medium-sized business

    Planned for CY2023 Q4 Market Presentation Tech Supplier


More results   for Planned Research