target audience: TECH SUPPLIER  Publication date: Sep 2024 - Document type: Market Analysis Perspective - Doc  Document number: # US51611324

Market Analysis Perspective: Worldwide Advertising Technologies and SMB Marketing Applications, 2024

By:  Roger Beharry Lall Loading

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  • 28 slides


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Abstract


This IDC Market Analysis Perspective presents a concise overview of the dual markets of advertising technologies (all) and marketing applications (for small and medium-sized businesses). The presentation offers insight into the current state of these markets and the associated customer experience technologies. Business leaders and product managers, as well as industry observers and funders, can leverage this content to better understand the purchasing benchmarks, key drivers, current market size, future growth, and other factors affecting the industry.



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