target audience: TECH SUPPLIER  Publication date: Jan 2024 - Document type: Market Presentation - Doc  Document number: # US50765324

Industry Personas Handbook: Worldwide Apparel, Footwear and Accessories, 2024

By: 

  • Filippo Battaini Loading
  • Cristiano Quattrini Loading

Content

  • 26 slides


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Abstract


This IDC Market Presentation provides technology vendors with better understanding of the buying personas in the retail apparel, footwear, and accessories vertical sector.

This presentation aims at answering the following questions:

  • Who are the key personas I need to get in touch with and propose my products and solutions?
  • What are their strategic priorities and day-to-day activities?
  • What are their major pains and challenges?
  • What are their key performance indicators (KPIs)?


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