target audience: TECH BUYER Publication date: Jul 2024 - Document type: Tech Buyer Presentation - Doc Document number: # EUR152449724
IDC Retail Insights: Consumer Sentiment Survey, 2024 — Findings and Implications
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Abstract
This IDC Tech Buyer Presentation summarizes key findings from the IDC Consumer Sentiment Survey, 2024, covering areas in consumers' behavior and preferences such as omni-channel shopping, loyalty, and sustainability. The study surveyed 1,200 consumers across 8 countries (Canada, the U.S., France, Germany, the U.K., Saudi Arabia, the UAE, and Australia).