target audience: TECH SUPPLIER  Publication date: Dec 2023 - Document type: IDC Survey - Doc  Document number: # EUR151413523

European C-Suite Perspective on Generative AI

By:  Martina Longo Loading

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Abstract


This IDC Survey presents European C-suite leaders' short- and long-term business expectations from generative AI (GenAI) and the technology's adoption across Europe. It also explores the implementation timeframes of GenAI within broader digital use cases. The document reveals European C-Suite leaders' top GenAI-related challenges, the key GenAI influencers and decision makers, and the strategic technology providers in this area.

This document is based on the European results of IDC's Worldwide C-Suite Tech Survey, conducted in August and September 2023. The European sample comprises 300 respondents from France, Germany, Italy, Spain, and the U.K.



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