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Map Global Tech Demand

IDC’s Black Book is the essential tool for tech suppliers and tech investors, offering extensive market analysis around the globe. Covering over 100 countries and regions, its nuts-and-bolts data defines the structure of the ICT market and where it is headed.

The Black Book is necessary in positioning products and services to the appropriate audience. It breaks down spending among service providers and enterprises by geography, technology, and segment, helping your organization accurately target prospects and set expectations.

From a Black Book Customer

"We love the resources we have from IDC because we continue to learn from them and the data they provide."

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Define Your Customer Target

IDC’s Black Book will help your business to:

  • Align your sales strategy and tactics to the latest market opportunities
  • Stay on top of tech market shifts and changes at a global, regional, and local scale
  • Plan for future new or adjacent market expansion
  • Better target go-to-market initiatives

Why Use IDC’s Black Book?

  • Refine your TAM
  • View the complete ICT marketplace
  • Adapt to the fast-changing market conditions

What Key Roles Does Black Book Help Support?

  • Market Intelligence
  • Strategy and Planning
  • Research and Development

Choose the Solution That Is Right for You:

Worldwide Black Book: 3rd Platform Edition

Expanded view of the ICT market in 53 geographies, with forecasts for all, traditional and new, technologies.

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Worldwide Black Book: Live Edition

Monthly analysis of the status and projected growth of the worldwide ICT industry in 86 geographies.

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WEBINAR

The AI & Gen AI Surge | Trends Powering Up Asia/Pacific

Your trusted source for worldwide technology market coverage.

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International Data Group is committed to protecting the environment, the health and safety of our employees, and the community in which we conduct our business. It is our policy to seek continual improvement throughout our business operations to lessen our impact on the local and global environment. We are committed to environmental excellence, pollution prevention and to purchasing products that reduce the use of natural resources.

We fulfill this mission by a commitment to:

  • Encouraging all partners to share in our mission
  • Understanding environmental issues and sharing information with our partners
  • Recognizing that fiscal responsibility is essential to our environmental future
  • Instilling environmental responsibility as a corporate value
  • Developing innovative and flexible solutions to bring about change
  • Using our platforms and position in the IT industry to promote sustainability
  • Minimize air travel to help reduce our impact on the environment
  • Minimize use of materials and energy consumption in our offices
  • Create a working environment that efficiently uses our office space
  • Develop and maintain a hybrid working model that benefits both our employees and business partners
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  • Engaging employees and promoting active participation in environmental and sustainability initiatives

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