target audience: TECH BUYER  Publication date: Jun 2024 - Document type: IDC MarketScape - Doc  Document number: # US51036924

IDC MarketScape: Worldwide Retail Customer Relationship Management Software 2024 Vendor Assessment

By: 

  • Ornella Urso Loading
  • Sofia Poggi Loading
  • Cristiano Quattrini

Content



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Table of Contents


  • IDC MarketScape Figure

    • Figure: IDC MarketScape: Worldwide Retail Customer Relationship Management Software 2024 Vendor Assessment

  • IDC Opinion

  • IDC MarketScape Vendor Inclusion Criteria

  • Advice for Technology Buyers

  • Vendor Summary Profiles

    • Creatio

    • Quick Facts About Creatio

    • Highlights of Creatio's Distinctive CRM Capabilities

    • Strengths

    • Challenges

    • Consider Creatio When

    • HubSpot

    • Quick Facts About HubSpot

    • Highlights of HubSpot's Distinctive CRM Platform Capabilities

    • Strengths

    • Challenges

    • Consider HubSpot When

    • Insightly

    • Quick Facts About Insightly

    • Highlights of Insightly's Distinctive CRM Capabilities

    • Strengths

    • Challenges

    • Consider Insightly When

    • Microsoft

    • Quick Facts About Microsoft

    • Highlights of Microsoft's Distinctive CRM Platform Capabilities

    • Strengths

    • Challenges

    • Consider Microsoft When

    • Nutshell

    • Quick Facts About Nutshell

    • Highlights of Nutshell's Distinctive CRM Capabilities

    • Strengths

    • Challenges

    • Consider Nutshell When

    • Oracle

    • Quick Facts About Oracle

    • Highlights of Oracle's Distinctive CRM Capabilities

    • Strengths

    • Challenges

    • Consider Oracle When

    • Pega

    • Quick Facts About Pega

    • Highlights of Pega's Distinctive CRM Capabilities

    • Strengths

    • Challenges

    • Consider Pega When

    • Salesforce

    • Quick Facts About Salesforce

    • Highlights of Salesforce's Distinctive CRM Capabilities

    • Strengths

    • Challenges

    • Consider Salesforce When

    • SAP

    • Quick Facts About SAP

    • Highlights of SAP's Distinctive CRM Platform Capabilities

    • Strengths

    • Challenges

    • Consider SAP When

    • Zendesk

    • Quick Facts About Zendesk

    • Highlights of Zendesk's Distinctive CRM Platform Capabilities

    • Strengths

    • Challenges

    • Consider Zendesk When

    • Zoho

    • Quick Facts About Zoho

    • Highlights of Zoho's Distinctive CRM Capabilities

    • Strengths

    • Challenges

    • Consider Zoho When

  • Appendix

    • Reading an IDC MarketScape Graph

    • IDC MarketScape Methodology

    • Market Definition

    • Figure: The Retail CRM Platform

    • Strategies and Capabilities Criteria

    • Table: Key Strategy Measures for Success: Worldwide Retail Customer Relationship Management Software Providers

    • Table: Key Capabilities Measures for Success: Worldwide Retail Customer Relationship Management Software Providers

  • Learn More

    • Related Research

    • Synopsis