target audience: TECH BUYER  Publication date: Dec 2023 - Document type: IDC MarketScape - Doc  Document number: # US50625723

IDC MarketScape: Worldwide B2B Digital Commerce Applications for Midmarket Growth 2023–2024 Vendor Assessment

By:  Heather Hershey Loading

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Table of Contents


  • IDC MarketScape Figure

    • Figure: IDC MarketScape Worldwide B2B Digital Commerce Applications for Midmarket Growth Vendor Assessment

  • IDC Opinion

    • B2B Midmarket Commerce for Growth: The Customer Experience Imperative

    • The Need to Curate Convenient, Personalized CX Worthy of a Premium

    • To Compose or Not to Compose: This Is No Longer the Dominant Question in Commerce; Buyers Understand the Concept and Compose to Varying Degrees

    • This IDC MarketScape Focuses on the Needs of Midmarket B2B Commerce SaaS Buyers

    • Areas of Differentiation for B2B Software Buyers

    • Figure: Common B2B Digital Commerce Differentiators

  • IDC MarketScape Vendor Inclusion Criteria

  • Advice for Technology Buyers

    • B2B Commerce: Navigating the Labyrinth with Precision

  • Vendor Summary Profiles

    • Adobe

    • Strengths

    • Challenges

    • Consider Adobe When

    • Amla Commerce

    • Strengths

    • Challenges

    • Consider Amla Commerce When

    • BigCommerce

    • Strengths

    • Challenges

    • Consider BigCommerce When

    • Commerce Layer

    • Strengths

    • Challenges

    • Consider Commerce Layer When

    • commercetools

    • Strengths

    • Challenges

    • Consider commercetools When

    • Comviva

    • Strengths

    • Challenges

    • Consider Comviva When

    • Conga

    • Strengths

    • Challenges

    • Consider Conga When

    • Emporix

    • Strengths

    • Challenges

    • Consider Emporix When

    • HCLSoftware

    • Strengths

    • Challenges

    • Consider HCLSoftware When

    • Infosys

    • Strengths

    • Challenges

    • Consider Infosys When

    • Intershop

    • Strengths

    • Challenges

    • Consider Intershop When

    • Inveon

    • Strengths

    • Challenges

    • Consider Inveon When

    • Kibo

    • Strengths

    • Challenges

    • Consider Kibo When

    • Optimizely

    • Strengths

    • Challenges

    • Consider Optimizely When

    • Oro

    • Strengths

    • Challenges

    • Consider Oro When

    • Salesforce

    • Strengths

    • Challenges

    • Consider Salesforce When

    • SAP

    • Strengths

    • Challenges

    • Consider SAP When

    • Shopify

    • Strengths

    • Challenges

    • Consider Shopify When

    • Shopware

    • Strengths

    • Challenges

    • Consider Shopware When

    • Sitecore

    • Strengths

    • Challenges

    • Consider Sitecore When

    • Virto Commerce

    • Strengths

    • Challenges

    • Consider Virto Commerce When

    • VTEX

    • Strengths

    • Challenges

    • Consider VTEX When

  • Appendix

    • Reading an IDC MarketScape Graph

    • IDC MarketScape Methodology

    • Market Definition

    • Figure: Digital Commerce SaaS Functionality Profile

    • Digital Commerce Customer Size Segment Definitions

    • Table: B2B Digital Commerce Customer Organization Size Segments

    • Special Considerations for Midmarket B2B Commerce SaaS Buyers

    • Strategies and Capabilities Criteria

    • Table: Key Strategy Measures for Success: Worldwide B2B Digital Commerce Applications for Midmarket Growth

    • Table: Key Capability Measures for Success: Worldwide B2B Digital Commerce Applications for Midmarket Growth

    • Figure: Scoring Priorities: The Seven Es of B2B Commerce SaaS for Midmarket Growth

  • Learn More

    • Related Research

    • Synopsis