target audience: TECH SUPPLIER  Publication date: Dec 2022 - Document type: Market Perspective - Doc  Document number: # US49840522

Media and Entertainment — How Companies Are Using AI in 2022

By:  Alex Holtz

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Table of Contents


  • Executive Snapshot

    • Figure: Executive Snapshot: Media and Entertainment — How Companies Are Using AI in 2022

  • New Market Developments and Dynamics

    • AI/ML Impact on Production

    • AI/ML Impact on Distribution

    • AI/ML Impact on Monetization

    • Sample AI/ML Use Case in Media Contextual Advertising

    • IDC's AI Path Survey Highlights

    • Table: Media and Entertainment Response by Type (% of Respondents)

    • Table: Media and Entertainment Response by AI/ML Application Usage Plans (% of Respondents)

    • Table: Media and Entertainment Response by Primary Development Approach for AI/ML Applications (% of Respondents)

  • Advice for the Technology Supplier

    • Figure: Media and Entertainment Cloud Services Architecture

  • Learn More

    • Related Research

    • Synopsis