target audience: TECH BUYER  Publication date: Aug 2023 - Document type: IDC Perspective - Doc  Document number: # LA51059223

Generative AI, a Game-Changer for Businesses Across Industries


  • Alejandro Florean Loading
  • Danielle Ibran Loading


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Table of Contents

  • Executive Snapshot

    • Figure: Generative AI, a Game Changer for Businesses Across Industries

  • Situation Overview

    • Defining AI and Generative AI

    • Good Reasons for Adopting Generative AI

    • Generative AI, A Tsunami of Benefits

    • The Growing Artificial Intelligence Market

    • Generative AI Drivers and Inhibitors in Latin America

    • Generative AI Drivers and Opportunities in Latin America

    • Figure: AI-Related Technologies and Opportunities in Latin America

    • Generative AI May Pose Risks, Challenges, and Inhibitors

    • The Partner Ecosystem Is Essential to Succeed with Generative AI

    • A Growing Range of Use Cases

    • Novel Industry-Specific Use Cases

    • WEG, a Latin American Generative AI Case Study

    • Benefits

  • Advice for the Technology Buyer

  • Learn More

    • Related Research

    • Synopsis