target audience: TECH BUYER Publication date: Dec 2023 - Document type: Tech Buyer Presentation - Doc Document number: # US50628024
How Will AI Impact Monetization?
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Abstract
This IDC Tech Buyer Presentation provides a view into how AI technologies will enhance the "Art of the Possible" in monetization, by summarizing 145 vendor supplied AI use cases across the revenue life-cycle management process. In October 2023, IDC contacted 30 monetization software vendors for the AI use cases they were using or were planning in the future, and 17 vendors offered their point of view.