target audience: TECH SUPPLIER Publication date: Mar 2023 - Document type: IDC Survey Spotlight - Doc Document number: # US50432123
Partners Focused on SMB Versus Enterprise Markets Differ in Important Ways
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Abstract
This IDC Survey Spotlight provides a perspective on differences between partners focused on the SMB market versus those focused on the enterprise market. The data comes from a survey of 313 partners in North America with a focus on software influence and/or resale fielded at the end of 2022.