target audience: TECH SUPPLIER Publication date: Jul 2023 - Document type: Market Presentation - Doc Document number: # US49879323
Industry Market Trends: European Retail 2023
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Abstract
This IDC Market Presentation provides the Retail Market Trends 2023 Europe Report, which offers technology vendors with an overview of key business trends shaping the European retail industry in 2023. The report offers a foundation of industry knowledge to develop compelling a narrative that resonates with retail clients, align product and service offerings with retailers' priorities, show retail clients how technology implementation contributes toward the achievement of their goals, and design short-, medium-, and long-term approaches to working with retail clients. Technology vendor executives in marketing, sales, product strategy, market intelligence, and channel management can leverage the insight from this report as a starting point to organize their activities.