target audience: TECH SUPPLIER Publication date: Oct 2024 - Document type: Market Presentation - Doc Document number: # META52639224
Middle East, Türkiye, and Africa Generative AI Use-Case Adoption Trends: Financial Services
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Abstract
Generative AI (GenAI) is rapidly becoming a foundation of enterprise digital strategies. As GenAI adoption is still in its early stages, approaches vary widely across industries, regions, and company sizes. Some businesses are still exploring GenAI's potential, while others have already implemented solutions and seen tangible benefits.
IDC's Generative AI Use-Case Adoption Trends series provides regional and industry-specific analysis of GenAI adoption in the Middle East, Türkiye, and Africa (META). This study offers key insights into GenAI maturity, spending plans, and use cases within the financial services sector.