target audience: TECH SUPPLIER Publication date: May 2024 - Document type: Market Presentation - Doc Document number: # META52055824
UAE Channel Partner Trends and Key Developments, 2024 — Part 3: Evolving Vendor-Partner Relationships
Content
- 16 slides
Get More
When you purchase this document, the purchase price can be applied to the cost of an annual subscription, giving you access to more research for your investment.
Related Links
Abstract
This IDC Market Presentation, which is the third of three reports, provides key insights into channel partner ecosystem developments and trends in the UAE. The presentation is based on IDC’s 2023 Europe, the Middle East, and Africa (EMEA) Channel Partner Survey. The survey polled 1,002 channel partners across EMEA, 40 of which were from the UAE.
The key themes covered in the Channel Partner Survey are outlined below:
- Market forces that shape partner strategies
- Partner product/services portfolio strategies
- Business performance and health indicators
- Go-to-market strategies and business development activities
- Cloud maturity and cloud marketplace participation
- Partner transformation and investment priorities
- Vendor relationships, partnering strategies, and partnership commitment levels
- Partnership value metrics and partner program needs
This third report focuses on evolving vendor–partner relationships, covering channel partners’ expectations of technology vendors and their views on vendor partner programs.