target audience: TECH SUPPLIER Publication date: Feb 2024 - Document type: Market Presentation - Doc Document number: # META51842624
A Comparative View of Generative AI Adoption Trends: Worldwide Versus the Middle East and Africa
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Abstract
This IDC Market Presentation provides key findings from IDC's GenAI Awareness, Readiness, and Commitment (ARC) Survey, which was conducted among 1,363 IT leaders in North America, Asia/Pacific, and Europe, the Middle East, and Africa (EMEA) in August 2023. The survey investigated how IT and business leaders in enterprises worldwide see the potential impact of generative AI (GenAI) — which promises a drastic reduction in the time and costs associated with various automation- and AI-linked use cases — on their organizations in the next 18 months. It also explored organizations' GenAI road maps and the potential risks and challenges presented by the technology.
This study provides a comparative view of GenAI adoption trends across the Middle East and Africa (MEA) and worldwide. The MEA view is based on a combined view of the survey results from South Africa, Saudi Arabia, and the United Arab Emirates. It offers qualitative insights into the GenAI adoption trends among large enterprises (500+ employees).