target audience: TECH SUPPLIER  Publication date: Feb 2024 - Document type: Market Presentation - Doc  Document number: # EUR151646624

IDC's 2024 Digital-Native Business Trends


  • Simone De Bruin
  • Martina Longo Loading
  • Supriya Deka Loading


  • 20 slides

Get More

When you purchase this document, the purchase price can be applied to the cost of an annual subscription, giving you access to more research for your investment.

Related Links

On-line Presentation


This IDC Market Presentation provides an outlook on future trends for digital-native businesses (DNBs) worldwide, starting from market trends for the current year.

This presentation highlights 10 future digital-native trends on a three-year timeframe, highlighting the implications of market conditions — from economic uncertainties to skill shortages and environmental, social, and governance (ESG) regulations — on DNBs' business models, organizational structures, and technology investments, including artificial intelligence and generative AI.

The presentation concludes with key recommendations for tech providers on how to define their digital-native engagement strategies.


Do you have questions about this document
or available subscriptions?