target audience: TECH SUPPLIER  Publication date: Aug 2023 - Document type: Market Perspective - Doc  Document number: # EUR151061223

B2B Digital Commerce in Industrial Manufacturing: Maturity, Investment Drivers, Emerging Trends, and Challenges

By: 

  • Mark Casidsid Loading
  • Stefanie Naujoks Loading

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Abstract


This IDC Market Perspective analyzes the maturity levels, investment drivers, trends, and challenges around B2B digital commerce in industrial manufacturing.

"At a time of accelerated disruption and intense competition, manufacturers should go beyond their traditional focus on product quality and efficiency. Leveraging digital commerce to automate the sales process and enhance the customer experience will be key to cultivate long-term relationships and unlock new opportunities," said Mark Casidsid, senior research analyst, IDC Manufacturing Insights.



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