target audience: TECH SUPPLIER Publication date: Dec 2023 - Document type: Market Presentation - Doc Document number: # AP51557622
IDC FutureScape: Worldwide Insurance 2024 Predictions — Asia/Pacific (Excluding Japan) Implications: Positioning for Success — Opportunities for Tech Sales and Marketing Leaders
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Abstract
This IDC Market Presentation presents IDC Financial Insights' view of the worldwide insurance 2024 predictions as they apply to Asia/Pacific (excluding Japan) (APEJ). Each IDC prediction supports a five-year planning process by identifying the timing and the overall cost and complexity to address. IDC then contextualizes these global predictions for APEJ to reflect a regional perspective and how the banks in the region are seeking to enhance their competitive positioning by deploying advanced tools, technologies, and capabilities to strengthen their delivery structure and explore new business models to sustain growth and increase revenue. Each prediction has guidance points for tech sales and marketing leaders categorized under customer targets, lead challenges, and top priorities. Additionally, this accompanying document to the IDC FutureScape of the same topic includes steps for positioning for success for both sales and marketing tech leaders.