target audience: TECH SUPPLIER Publication date: Nov 2023 - Document type: Market Share - Doc Document number: # AP50954724
Asia/Pacific (Excluding Japan and China) Security Software Market Shares for SMBs and Midmarket Segments, 2022: IDC's Top 10 Players
This IDC study examines the security software market for 2021–2022. The revenue and market share of the leading vendors are provided for the year 2022.
"Security is not just an option for SMBs and midmarket companies; it is the foundation for their future success. Security software providers must continuously innovate and adapt their solutions to address the evolving cybersecurity landscape in Asia/Pacific. They must, above all, focus on educating SMBs and midmarket companies about best practices for cybersecurity, such as strong password management, regular data backups, and employee training on identifying phishing attempts. By prioritizing education and awareness, security software providers can empower SMBs and midmarket companies to proactively protect their sensitive data and mitigate potential cyber threats," says Supriya Deka, senior market analyst, IDC Asia/Pacific SMB, Midmarket, and Digital-Native Business Program.