target audience: TECH SUPPLIER Publication date: Dec 2023 - Document type: Market Presentation - Doc Document number: # AP50548823
IDC FutureScape: Worldwide Healthcare Industry 2024 Predictions ― Asia/Pacific Implications: Positioning for Success ― Opportunities for Tech Sales and Marketing Leaders
Content
- 8 slides
Get More
When you purchase this document, the purchase price can be applied to the cost of an annual subscription, giving you access to more research for your investment.
Related Links
Abstract
This IDC Presentation is an accompanying piece to IDC FutureScape: Worldwide Healthcare Industry 2024 Predictions — Asia/Pacific (Excluding Japan) Implications (IDC Health Insights #AP50548923, December 2023). This report provides specific recommendations for two tech vendor personas: tech sales leaders and tech marketing leaders.
"The Asia/Pacific healthtech sector has become more mature with advancements in technology in enhancing patient experiences (PX) and increased workflow efficiency. Care providers are becoming increasingly choosy about investing in technology and related use cases. With the advent of generative AI, the next five years will be a defining period for the healthcare sector, with increased focus on industry cloud, sustainability, automation, and digital equity while taking more care options out of hospitals. It is imperative for the tech sales and marketing leaders to align with these focused investment priorities by care providers," says Manoj Vallikkat, senior research manager, IDC Asia/Pacific Healthcare Insights.