target audience: TECH BUYER  Publication date: Jan 2024 - Document type: IDC Perspective - Doc  Document number: # CHE50368523

IDC Perspective: Digital Operations of Mobile Finance

By: 

  • Siri Si
  • Eric Gao
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Table of Contents


  • EXECUTIVE SNAPSHOT

    • Figure: Executive Snapshot: Digital Operations of Mobile Finance

  • SITUATION OVERVIEW

    • Figure: China CDP Software Revenue, 2021–2026

    • CX Improvement Is Becoming a Core Operational Objective of Financial Institutions

    • Figure: IDC's Future of Customer Experience Model

    • Digital Technologies Drive Financial Institutions to Build Smarter Marketing Operating Models

    • Discussion on Digital Operating Models of Mobile Finance

    • Adoption of Platform Thinking to Build an Operating Model for Mobile Finance Based on Mobile Platform as a Service

    • Example

    • Ant Group

    • Building of Multisystem and Multidimensional Intelligent Operational Strategies with Ecosystem Thinking

    • Example

    • CSII

    • Example

    • DCITS

    • Example

    • Baidu AI Cloud

    • Example

    • Alibaba Cloud

    • Building of a Mobile Finance User Operations Ecosystem Based on Content Creation

    • Example

    • Volcengine

  • ADVICE FOR THE TECHNOLOGY BUYER

  • LEARN MORE

    • Related Research

    • Synopsis