target audience: TECH SUPPLIER Publication date: Oct 2024 - Document type: IDC Survey - Doc Document number: # US52675724
Augmented Reality @Work: Deployment
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Abstract
This IDC Survey examines how companies came to deploy augmented reality (AR) in their organization. We polled 306 commercial IT decision-makers about what first made them consider augmented reality, what specific work-related challenges and problems that they thought AR could help solve, to whom they reach out to design their solution, what was the one thing that they considered "absolutely critical" to a successful AR deployment, and what were their biggest inhibitors to a successful AR rollout.
"The journey to deploy augmented reality involves numerous steps," says Ramon T. Llamas, research director with IDC's Augmented and Virtual Reality team. "Like any other technology deployments, our participants had to define its purpose and identify what problems to solve. Along the way, they also identified important pieces — both to incorporate and to avoid — that can be translated into best practices. Altogether, these will provide guidance to vendors when working with potential customers."