target audience: TECH SUPPLIER Publication date: Aug 2024 - Document type: IDC Survey - Doc Document number: # US52499724
AI and Sustainability Maturity Study, 2024: Understanding IT Buyer Priorities and Pain Points Along Their Sustainable Transformation Journeys
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Abstract
This IDC Survey features maturity segmentations based on IT buyers' AI adoption levels and sustainable transformation efforts. Segmenting responses by maturity levels helps IT product and services vendors develop strategies that resonate with clients along their transformation journey and refine their messaging based on where buyers are on their journey. This IDC Survey draws data from IDC's 2024 AI and Sustainability Survey, n = 1,390.