target audience: TECH BUYER Publication date: Mar 2024 - Document type: Tech Buyer Survey Spotlight - Doc Document number: # US51949624
Where Are Retailers Boosting Infrastructure Spend in 2024? And Why?
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Abstract
This IDC Tech Buyer Survey Spotlight discusses retailer plans to increase investment in modernized infrastructure technologies, including cloud, edge, and networking, to better support key priorities of becoming more data driven; delivering seamless, secure omni-channel experiences; and optimizing the use of AI/Gen AI solutions for better business decisions and more personalized, engaging experiences.