target audience: TECH BUYER Publication date: Feb 2024 - Document type: IDC PlanScape - Doc Document number: # US51855024
IDC PlanScape: Generative AI Fraud Strategy
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Abstract
This IDC PlanScape looks at the most common types of GenAI-generated fraud that organizations are facing, how each is created, and steps for successfully identifying and reacting to them.
“Digital fraud is nothing new. But generative AI has taken it to a whole new level, creating text, voice, and video that can be very difficult to spot as fake,” says David Weldon, adjunct research advisor with IDC’s IT Executive Programs (IEP). “The challenge is for organizations — and employees — to know how to spot the red flags that communication they receive may not be what it appears, and then what to do about it.”