target audience: TECH SUPPLIER Publication date: Nov 2023 - Document type: IDC Survey - Doc Document number: # CA50193723
Canadian IT Services Brand Perceptions, 2023: Familiarity, Awareness, and Brand Associations
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Abstract
This IDC Survey document examines recent survey data that questioned Canadian medium-sized and large businesses on the brand perception, awareness, and usage of many of the largest IT services providers in Canada.