target audience: TECH SUPPLIER Publication date: Oct 2024 - Document type: Market Note - Doc Document number: # AP52364424
SAP NOW Southeast Asia 2024: AI and Sustainability Business Transformation
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Abstract
This IDC Market Note highlights the news and insights from the recently concluded SAP NOW Southeast Asia 2024 event in Singapore. The document focuses on SAP announcements in relation to how the vendor is leveraging AI to enhance its portfolio of offerings that include sustainability solutions. Key insights included the integration of AI in SAP's RISE and GROW packages, the importance of a Clean Core strategy to maximize value derived from AI, and the role of Joule — SAP's AI copilot. The event underscored the expanding use cases of AI in sustainability, emphasizing its impact on environmental, social, and governance (ESG) outcomes, operational efficiency, and business value creation in the region.
"AI and sustainability are not just trends; they are the future of business transformation in Southeast Asia," said Melvie Espejo, Director, IDC Asia/Pacific Sustainable Strategies and Technologies.