target audience: TECH SUPPLIER  Publication date: Feb 2023 - Document type: Market Presentation - Doc  Document number: # AP49773922

Australian Telecommunications Competitive Landscape 2022

By: 

  • Wiji Gedera Loading
  • Monica Collier

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  • 30 slides


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Abstract


This IDC Presentation provides an overview of the Australian telecommunications market. It features an analysis of the fixed and mobile markets in Australia as well as profiles and a SWOT analysis of the key players. In this year's presentation, IDC also discusses the emerging new differentiation in the retail broadband market, 5G deployments and strategies, multibrand strategies, and mobile devices trends.

"The dynamics of the Australian fixed and broadband markets continue to slowly shift," says Monica Collier, associate research director for Australia/New Zealand (A/NZ) Telecommunications and Internet of Things (IoT), "with smaller retailers gaining market share, the incumbents and large challengers must pick up the innovation pace when it comes to valued services and customer experiences."



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