IDC's Compete is a companion product to its flagship Trackers that are a leading industry benchmark for measuring and monitoring a market's size and forecast by country across various technologies. Asia/Pacific CRM Software: Compete provides an in-depth analysis of the Asia/Pacific, excluding Japan and China, market that will help customers develop a deeper sense of the trends to prepare a sound market strategy. IDC's in-country tracker analysts are able to provide an unrivaled in-depth market view based on the latest trends and analysis garnered from numerous supplier interviews and other secondary sources.
Markets and Technologies Covered
- Advertising applications
- Contact center applications
- Customer service applications
- Digital commerce applications
- Marketing campaign management applications
- Sales force productivity and management applications
- Aforementioned markets and technologies that are split between on-premises/others revenue and public cloud services revenue
- Research on specific topics or emerging market segments via research offerings that require additional IDC funding and client investment
Core Research
- Executive Summary of the key market highlights for the period
- Market Overview with assumptions and key highlights that affect the trend line
- Competitive Analysis of vendors at an overall level and by a deeper market segmentation to highlight each vendor's strengths and market positioning
- Product Segmentation to cover key market shifts by various subsegmentations within a product
- Forecast Analysis of the overall market with assumptions and key highlights that affect the trendline
Key Questions Answered
- What are the macrotrends and microtrends shaping the spending in this market?
- What is the product segmentation analysis by category to observe growth and shifts in spending within various product categories?
- What is the competitive outlook in this market, and what is behind the market-winning strategies of leading vendors?
- What drives the motivation/reluctance to spend?
- What are the forecasts and related assumptions in the short and long term?
Companies Analyzed
This service reviews the strategies, market positioning, and future direction of several providers in CRM software market, including:
Adobe, Freshworks, Genesys, HubSpot, Microsoft, NICE, Oracle, Salesforce, SAP, ServiceNow, Shopify, Zendesk, and Zoho.