With the competition in the PC market in China becoming more intense, vendors are trying to penetrate the provincial PC market in an attempt to maximize market opportunities and grow revenue. As a result, they are constantly looking to identify and track the rapidly developing provinces as well as those provinces where it will be easier for them to gain substantial market share. These vendors also need to know the competitive rankings of their counterparts in each province to plan their go-to-market strategies. IDC's China Quarterly Provincial PC Tracker: Sales-In® is designed to help IT vendors that are targeting the large and growing China market. The product offers timely and critical intelligence to aid in strategic and tactical planning to compete effectively in China, which is one of the fastest-growing PC markets in the world.
This tracker provides total market size and vendor share for the following technology areas and segmentations. Measurement for this tracker is in unit shipments and revenue.
Technologies and subtechnologies:
- Product category (consumer desktop, commercial desktop, consumer notebook, and commercial notebook)
- China (1)
This tracker is delivered on a quarterly basis via a web-based interface for online querying and downloads. For a complete delivery schedule, please contact an IDC sales representative. Deliverables for this tracker are listed as follows:
- Final historical and forecast pivot
- A qualitative PowerPoint summary
Forecasts for this tracker are updated quarterly and include three years of historical data, two years of quarterly forecasts, and an additional three years of annual market projections. Forecasts are available at the country level. Examples of the segmentations being forecast in this tracker are provided below.
Core forecast coverage:
- Unit shipment and revenue by product category
- Unit shipment and revenue by province