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European Telco Diversification Beyond Connectivity and Devices in the SMB Market

Daniela Rao — Mon, 23 Mar 2026 04:00:00 GMT

This IDC Market Perspective focuses on European telcos' digital solutions propositions for SMBs, beyond connectivity and devices. These digital solutions encompass a wide range of services to address SMB customers' digital transformation, efficiency and flexibility needs, to compete successfully in the European digital economy.

"Telcos' success in the SMB market depends on their ability to propose digital solutions in which security, trustability, and resilience are embedded in scalable, user-friendly suites that increase customers' agility," said Daniela Rao, senior research and consulting director, IDC Telecom and UCC Global Team.

Winning the UC&C Market Through AI-Powered Administration and Management

Jitesh Gera, Denise Lund — Mon, 23 Mar 2026 04:00:00 GMT

This IDC Market Perspective examines how sophisticated AI-powered admin portals drive purchase decisions, reduce total cost of ownership, and create sticky customer relationships that extend far beyond the basic meeting experience. In the increasingly commoditized unified communications and collaboration (UC&C) market, administrative portals have emerged as critical differentiators that significantly influence purchasing decisions.

"As core videoconferencing features reach parity across platforms, the administrative experience — particularly with AI-powered capabilities — has become a key battleground for vendor differentiation." — Jitesh Gera, research manager, Worldwide Unified Communications and Collaboration, IDC.

IDC’s Worldwide Unified Communications and Collaboration Taxonomy, 2026

Jitesh Gera, Graham Fruin, Denise Lund — Sat, 21 Mar 2026 04:00:00 GMT

This IDC study updates IDC’s worldwide unified communications and collaboration (UC&C) research taxonomy to provide market definitions and a framework that IDC uses to track, segment, and forecast the worldwide UC&C market. This taxonomy reflects the evolving worldwide UC&C market and includes updates to terminology used in IDC’s view of the market.

“AI continues to unravel innovative capabilities that drive better user experiences and higher productivity,” says Jitesh Gera, research manager, Worldwide Unified Communications and Collaboration at IDC. “IDC expects businesses to witness greater levels of personalization in their AI-driven experiences through self-serve agentic workflows.”

Market Analysis Perspective: European Unified Communications and Collaboration, 2026

Graham Fruin — Sat, 21 Mar 2026 04:00:00 GMT

This IDC Market Analysis Perspective provides detailed insights into the European unified communication and collaboration market, highlighting current and future trends. It demonstrates how the market will evolve and pinpoints what will become hot prospects for driving future market success.

From Feature Race to Architectural Differentiation Through AI

Jitesh Gera, Denise Lund — Fri, 20 Mar 2026 04:00:00 GMT

This IDC Market Presentation captures IDC's perspective on how UC&C players — both hyperscalers and pure-play business communication companies — can create sustainable market differentiation through AI. It offers a strategic perspective on how vendors in the market will need to play to their strengths and leverage AI as their anchor for driving market share growth and stickiness with their customers.

IDC Survey: IDC Telecom IT Spending and Transformation Priority Signals, 2H25

Chris Silberberg — Wed, 18 Mar 2026 04:00:00 GMT

This IDC Survey presents results from IDC’s 2025 Future Enterprise Resiliency and Spending (FERS) Survey, Waves 8 and 9, for telecom operators. In 2H25, telcos continued to signal strong prioritization for AI investments and IT modernization, balancing deployment of new AI capabilities with the need to update security postures and polices and reduce tech debt. Migrating applications to the cloud and re-architecting them to be cloud native, reducing costs, increasing observability and security, and making them ready to leverage new AI capabilities remain essential as telcos transition from GenAI and agentic AI pilots to implementations at scale.

Blue Origin's Ambitious TeraWave LEO Constellation Plans Satellite Links to Datacenters Globally at Fiber-Level Speeds

Simon Baker — Tue, 17 Mar 2026 04:00:00 GMT

This IDC Market Note discusses an announcement of a very large LEO constellation called TeraWave by American space launcher and exploration company Blue Origin on January 21, 2026. TeraWave will be focused on trunk links to and from datacenters and on other high-capacity links.

IDC Market Glance: Telecom Network Infrastructure and IT, 1Q26

Chris Silberberg, Avinash Naga, Ajeet Das, Peter Chahal, Ahmad Latif Ali — Fri, 13 Mar 2026 04:00:00 GMT

This IDC Market Glance provides an overview of the current telecom network infrastructure and IT landscape, describes the structure and segments of the market, and illustrates the vendors participating in each segment.

RingCentral Analyst Summit 2026 — Unraveling the Future of AI in Business Communications

Jitesh Gera, Denise Lund, Wayne Kurtzman — Fri, 13 Mar 2026 04:00:00 GMT

The RingCentral Analyst Summit 2026 showcased RingCentral's renewed strategy and capabilities it is counting on to win in the commoditized UC&C market. With a clear approach to building a verticals-oriented agentic AI platform for customer-focused business communications, the company is expected to create sustainable market differentiation for the times to come.

European Telco Best Practices on Advanced VoIP Solution Offerings for SMBs

Daniela Rao, Graham Fruin — Tue, 10 Mar 2026 04:00:00 GMT

This IDC Market Presentation provides an overview of European telcos' best practices on advanced VoIP solution offerings for SMBs.

The presentation summarizes drivers and market value and provides an in-depth look at European telcos' best practices on the advanced VoIP service offerings of four major European telcos targeting SMBs with different messages and solutions. It also contains key recommendations for telco providers acting in this market area.