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Worldwide Digital PC and Mac Gaming Forecast, 2023–2027: ARPU Ticks Up as MAUs Flatline and Live Service Games Shine

Lewis Ward — Tue, 10 Oct 2023 04:00:00 GMT

This IDC study forecasts digital PC gaming through 2027 worldwide and in four regions: North America, Western Europe, Asia/Pacific (including Japan), and a combined rest of world (ROW) region. From a gamer perspective, the digital PC gaming market includes players aged 16+ who game at least monthly on Windows, macOS, Linux/GNU, or Chrome OS systems. From a revenue or pretax retail spending angle, the forecast includes video game software and service spending derived through digital channels, plus the share of in-game display and video advertising revenue going to associated game developers and publishers. Five business models and gamer bases are forecast in the study: Client-based subscriptions; paid digital game, add-on/DLC, and season/battle passes; client-based free-to-play; browser-based instant, .IO, and Web3; and cloud streamed.

"Inflation and other factors weighed on PC gaming's growth this year, but we anticipate that total revenue will increase at an average rate of 3.3% from 2022 to 2027. The continued rise of live service games is clear in PC gaming, and it's evident that several of the largest publishers are investing to take advantage of this growth." — Lewis Ward, research director of Gaming, Esports, and VR/AR at IDC

The Changing Role of Open Source Software

Al Gillen — Thu, 28 Sep 2023 04:00:00 GMT

This IDC Perspective takes a look at five ways in which open source software (OSS) has changed or evolved in its role in the industry, and considers some of the pressures and strains that are increasingly complicating the ability of OSS projects to thrive. Open source software has become a standard element of nearly all organizations' IT infrastructure today. The industry itself is evolving, as pressures continue to squeeze both vendors of solutions built using OSS and developers and maintainers of OSS projects.

"OSS has always been an evolving technology, with industry change occasionally forcing that evolution to move more quickly than it would on its own. Today we see external pressures not only coming from companies that incorporate OSS into products but also coming from an increased focus on security and longevity of OSS solutions," said Al Gillen, GVP, Software Development and Open Source at IDC. "The OSS community has proven itself to be flexible and able to adapt to change, so the pressures we see today will presumably be absorbed and we should see a better OSS world emerge because of these pressures."

When Advertisement Personalization Leverages Social Media Data, Trust Lies in the Balance

Roger Beharry Lall — Wed, 27 Sep 2023 04:00:00 GMT

This IDC Survey Spotlight examines how consumers around the world value their social media history and the degree to which they are willing to see that information leveraged by brands. The data is based on over 14,000 responses to IDC's 2023 Consumer Pulse: Money and Shopping Survey. Brands should take this information into account when establishing the delicate equilibrium between customer lifetime value and consumer trust.

Consumer Engagement with Digital Entertainment: Video and Social Media Take Center Stage

Marlanna Bozicevich, Greg Ireland — Thu, 14 Sep 2023 04:00:00 GMT

This IDC Survey examines selected results from two consumer surveys fielded in 2022 and 2023 to look at consumer engagement with digital entertainment services and experiences. Year-over-year changes as well as comparisons with pre- and peak-COVID-19 pandemic periods are included. Areas of focus in this presentation include streaming video and audio, social media, and gaming. Generational differences, time spent on activities, and share of consumers using paid services are also highlighted.

"Entertainment remains a key facet of the consumer market with increasingly high levels of engagement," said Marlanna Bozicevich, associate project analyst for IDC's Device and Consumer Research. "Survey results show how video continues to be the leading entertainment activity but social media, and social media's role as a video distributor, is increasingly important."

Open Source Software Trends

Al Gillen — Thu, 14 Sep 2023 04:00:00 GMT

This IDC Survey looks at the use of open source software in the United States in 2023 and considers the responses of 207 organizations that use or plan to use open source software. The perspectives presented here captured perspectives from C-level, IT management, and IT professionals at companies with over 100 employees, who are involved with open source software use.

Digital Wellness and the Future Consumer: Virtual Visits, Fitness Apps, and Social Media's Role in Focus

Marlanna Bozicevich, Greg Ireland — Wed, 13 Sep 2023 04:00:00 GMT

This IDC Survey examines selected results from IDC's Wellness and Online Learning Survey fielded in 4Q22. Results and analysis focus on consumer engagement with a range of digital wellness apps, services, and experiences. Areas of focus in this document include virtual doctor visits, sources used by consumers for wellness-related information, and fitness. Generational differences, consumer satisfaction with experiences, and categories of wellness apps used are also highlighted.

"While virtual visits are far from mainstream in the post-pandemic world, consumers who use them are generally highly satisfied with the experience," said Marlanna Bozicevich, associate project analyst for IDC's Device and Consumer research. "Digital wellness remains a key area for transformative consumer experiences across a wide range of apps and services."

Trends Over Time: The Shift in Innovative Technologies

Karen Massey — Fri, 18 Aug 2023 04:00:00 GMT

This IDC Survey Spotlight showcases the most impactful technologies in the eyes of end users. The analysis compares current 2023 survey results with 2019 data, highlighting an interesting shift in the perception of innovative technologies. This IDC Survey Spotlight is based on IDC's 2023 Industry IT and Communications Survey, which surveyed 5,000 U.S. organizations spanning 27 industries of varying company sizes.

Zoom Perspectives 2023: Zoom Evolving as a Full Collaboration Platform

Wayne Kurtzman, Oru Mohiuddin, Denise Lund — Thu, 17 Aug 2023 04:00:00 GMT

Zoom (NASDAQ:ZM), the company best known for connecting the world during the COVID-19 pandemic, continues its rapid evolution as a complete enterprise collaboration platform, underscore the word platform. This was evident at its annual analyst only Zoom Perspectives event held in Palo Alto, California, August 1–3. Zoom is focused on creating "one platform delivering limitless human connection" across four pillars: driving impact with intelligence, making teamwork more meaningful, strengthening customer relationships, and enabling seamless workflows.

IDC Market Glance: Collaborative Product Innovation, 3Q23

John Snow — Fri, 11 Aug 2023 04:00:00 GMT

This IDC Market Glance provides an overview of the collaborative product innovation market, covering the following innovation segments: early stage development, design, and virtualization; product innovation platforms; service providers; commercialization; and social communities. Although technology vendors and service providers may supply more than one product or offering to the market, only the parent corporation is listed.

Japan DX Professional Services Forecast, 2023–2027

Takuya Uemura — Mon, 10 Jul 2023 04:00:00 GMT

This IDC Market Forecast summarizes the Japan digital business (DB) professional services market's performance in 2022 and the projections for the period 2023–2027 by four major technology segments (cloud, business analytics [BA)], enterprise mobility, and social business). In 2022, the DB professional services market achieved significant growth, especially for the cloud, which is the largest market. IDC expects high growth to continue in all segments beyond 2023. However, spending on simple cloud migration projects will pass its peak in the cloud professional services.

"With spending on simple cloud migration support services expected to decline, it is important for professional services vendors to strengthen both their IT and business services offerings to help clients transform their businesses into digital, data-driven businesses and continue to run these digital businesses," says Takuya Uemura, software and services group manager, IDC Japan.