TECH BUYER Jun 2018 - IDC PeerScape - Doc # US43861618

IDC PeerScape: Data Monetization — Practices for Creating Data Products

By: Mitch Betts

Table of Contents

IDC PeerScape Figure

Figure: IDC PeerScape: Data Monetization — Practices to Create Data Products

Executive Summary

Peer Insights

Practice 1: Ensure CEO Support for Risk-Taking Data Ventures

Challenge

Examples

Guidance

Practice 2: Turn Raw Data into a Product That Solves Customer Problems

Challenge

Examples

Guidance

Practice 3: Determine the Role of the CIO and IT Department

Challenge

Examples

Guidance

Practice 4: Staff Up with Customer-Focused, Product-Oriented Talent

Challenge

Examples

Guidance

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Related Research

Content


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