target audience: TECH SUPPLIER  Publication date: Apr 2023 - Document type: IDC Survey - Doc  Document number: # US50565623

Consumer Survey Analysis: U.S. Connected Car Consumer Survey Analysis, 2023

By:  Sandeep Mukunda Loading

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Abstract


This IDC Survey is designed to help connected infotainment tech suppliers, telecom companies, cloud service providers, user application developers, and other stakeholders in the connected infotainment ecosystem understand the key parameters involved in U.S. auto consumer's decision making and evolving requirements with the introduction of new functionalities, pricing plans, and user experience-related expectations.

IDC's Digital Automotive and Transportation conducted a connected car consumer survey in January 2023. IDC's Connected Infotainment Consumer Survey analysis collected results from 2,000 respondents, both connected infotainment users and traditional infotainment users who intend to buy a new vehicle in the next three years:

  • Connected car users n = 1,070
  • Traditional car users n = 930


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