target audience: TECH SUPPLIER  Publication date: May 2023 - Document type: IDC Survey Spotlight - Doc  Document number: # US50494123

The Services/Experience with the Product Is Becoming More Important than the Product Itself

By:  Rob Brothers Loading


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This IDC Survey Spotlight, derived from IDC's November 2022 Services Attach Rate Study, offers insights into how customers are prioritizing services over product. This document shows that companies are relying on outside providers to create a better experience with asset life-cycle management.


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