target audience: TECH SUPPLIER Publication date: Dec 2022 - Document type: Market Forecast - Doc Document number: # US49932022
Worldwide Smartphone Forecast Update, 2022–2026: December 2022
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Abstract
This IDC study presents the updated five-year forecast for smartphone shipments worldwide by operating system. The worldwide smartphone market will reach 1.24 billion units shipped in 2022, down 9.1% from the 1.36 billion units shipped in 2021. From there, shipments will hit 1.39 billion units in 2026, the final year of our forecast period, resulting in a CAGR of 0.5%.
"Despite the market slowdown, average selling prices (ASPs) continue to grow as consumers opt for premium devices that can last three to four years as refresh rates elongate in both developed and emerging markets," said Anthony Scarsella, research director with IDC's Worldwide Mobile Device Trackers. "Smartphone ASPs are expected to grow for the third consecutive year as average selling prices will reach $413, up 6.4% from $388 in 2021. The last time the market witnessed ASPs surpass $400 was in 2011 ($425), when the market displayed over 60% shipment growth. Moreover, iOS unit share will reach 18.7% (the highest of any forecast year), which is a driving force behind the high ASP growth we currently see in 2022."