TECH SUPPLIER Nov 2022 - Market Note - Doc # US49804722

Microsoft Introduces Syntex, a Unified Content Solution

By:

Holly Muscolino
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,
Marci Maddox
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, Anne Valaitis
Abstract

This IDC Market Note reviews Microsoft's recent announcement of Microsoft Syntex, a unified content solution, called Content AI, that brings together the myriad of services required to power the content life cycle within an organization, "integrated within the flow of work" and powered by AI. This IDC Market Note reviews the Syntex announcement and discusses its implication for the content services market, including the introduction of a new category of content solutions that IDC is calling the Unified Content Model.


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