Abstract

This IDC Market Presentation analyzes IT executive perceptions of how a recessionary market is impacting strategy and budgets, with a focus on how PaaS/cloud platform services compares with other budget priorities. IDC identifies organizations' key challenges in this economic climate and the planned responses that executives will take to address them.

Cloud platform service vendors uniquely have both an opportunity and an imperative to serve the identified customer needs. Connecting with customers to enable growth during tight economic climates is where some of the best, lasting innovation occurs. Overall, IDC provides insights on opportunities for marketing, sales, and product organizations to address these challenges to enable further growth and customer success.

This IDC Market Presentation is based on data from IDC's Future Enterprise Resiliency and Spending Survey, Wave 8, which was fielded in September 2022, and had 825 respondents and includes data and insights at the worldwide and regional levels (i.e., EMEA, Asia/Pacific, and North America).

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