target audience: TECH SUPPLIER  Publication date: Dec 2022 - Document type: Market Presentation - Doc  Document number: # US49769422

How CEOs and CFOs Value Digital Data, 4Q22

By: 

  • Thomas Jackson
  • Dan Vesset Loading

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  • 26 slides


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Abstract


This IDC Market Presentation provides a review of a sample of 2Q22 and 3Q22 earnings calls where executives highlight their investments in data, analytics, machine learning, and AI. These examples are paired with IDC survey research to emphasize the strategic pivot in the market toward executive-level supporting, investment, and messaging around the value of data.



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