Simone De Bruin

Research Director, Worldwide Digital Native Business




By:  Elisabeth Clemmons,
Philip Carter
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Simone De Bruin
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This IDC Market Note examines the practice of innovation scouting. The concept of innovation scouting is defined, as well as the reasons for engaging in this practice and how it is executed."Innovation is increasingly important for corporat...
By: 
Simone De Bruin
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This IDC Market Presentation explores the potential and impact of digital-native businesses (DNBs) in the current technology landscape and explains the main drivers behind increased momentum for investments in DNBs. It defines the concept o...
By: 
Simone De Bruin
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This IDC Market Glance provides an illustrative overview of the current landscape of digital-native businesses. The document focuses on companies in this space that are either focused on tech-driven business (ISVs and SaaS companies) or foc...
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    Digital Native Spending Patterns
    By:
    Philip Carter
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    Simone De Bruin
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    Topics:
    Digital transformation

    Planned for CY2022 Q3 IDC Survey Tech Supplier

    How VC Funding Drives Digital Native Growth
    By:
    Philip Carter
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    Simone De Bruin
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    Topics:
    Digital transformation

    Planned for CY2022 Q3 IDC Perspective Tech Buyer

    How to set up a Digital Native program
    By:
    Philip Carter
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    Simone De Bruin
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    Topics:
    Digital transformation

    Planned for CY2022 Q3 IDC Perspective Tech Buyer


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Analyst Location

Netherlands



Coverage

Digital transformation, Future of digital innovation



Regions

Worldwide